£16.95 – £36.95
The Morris Cowley is bowling through the British countryside in all its summer splendour on the cover of the 25th of June edition in 1926. Hats appear to be obligatory for the occupants despite the heat, which means the screen is open to provide fresh air. At £235 including a year’s free insurance, the Morris does look like great value and shows how Austin and Morris competed hard to deliver value as the number of cars on the road mushroomed. The Buy British message is presumably more aimed at Ford.